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Google Review Live Responder · Marketing

Every new Google review answered, bad ones flagged in minutes

New reviews are read live from your Business Profile, replies are drafted in your voice and posted after approval. 1–3 star reviews alert your team in Slack.

Coming soon — waiting for Google Business Profile approval $79 one-time · never renewsIncluded in Enterprise
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Can't be bought yet: waiting for Google Business Profile approval. It opens for purchase on its own once approved.

  • Starts from an event in a connected app
  • 1 AI step
  • A person approves before it acts
  • About 15 min to set up

Sound familiar?

The job, before and after this agent.

What it feels like today

  • “We only see new Google reviews when someone mentions them, days later.”
  • “Logging into the Business Profile to answer each review never happens on a busy week.”
  • “A one-star review sits there unanswered while the whole town reads it.”

What you get with the agent

  • Each new review read live from your Business Profile, no exports or copy-paste.
  • A reply in your voice: specific, thankful for praise, calm and helpful for criticism.
  • 1–3 star reviews go to your team's Slack channel at once and always wait for a person.
  • 4–5 star replies wait for approval too unless you switch that off; approved replies are posted on Google for you.

Before

A ramen bar gets a two-star review on Friday night about a long wait. The owner sees it on Tuesday and writes an annoyed reply.

After

Fifteen minutes after the review, the team's Slack shows it with a calm draft that apologises and gives the contact email. The manager approves from her phone and the reply is on Google that night.

How it works

The whole workflow, step by step.

Unlike the sheet-based Guest Review Responder, this agent reads new reviews straight from your Google Business Profile (checked every 15 minutes) and posts the reply there itself. For each new review without a reply, AI drafts a public reply in your voice: specific to what they wrote, thankful for praise, calm and helpful for criticism, never arguing, admitting liability or mentioning refunds. The stars are sorted in code: 1–3 star reviews are posted to your team's Slack channel at once and always wait for a high-priority approval; 4–5 star replies wait for approval too unless you write REVIEW 4-5 STAR REPLIES: no (serious ones always wait). Code checks the reply, then it's posted under the review on Google. One location per setup; old reviews aren't answered.

  1. TriggerNew Google review
  2. LogicAlready answered?
    • No reply yet:Draft the reply
    • Answered:Already answered
  3. OutputAlready answered
  4. AI stepDraft the reply
  5. Logic4 stars?
  6. Logic5 stars?
  7. LogicWho decides?
    • 4 ★, no review:Check before posting
    • 5 ★, no review:Check before posting
    • 4–5 ★:4–5 ★: approve the reply
    • 1–3 ★:Alert the team in Slack
    • 1–3 ★:1–3 ★: approve the reply
  8. App callAlert the team in Slack
  9. Human approval1–3 ★: approve the reply
    • Approved:Check before posting
  10. Human approval4–5 ★: approve the reply
    • Approved:Check before posting
  11. LogicCheck before posting
  12. LogicPassed the checks?
    • Post:Post the reply on Google
    • Held:Held: nothing posted
  13. OutputHeld: nothing posted
  14. App callPost the reply on Google
  15. OutputReplied

This is the workflow that opens in your workspace when you set the agent up. Every step can be edited.

  1. Step 1New Google reviewStarts for each new review on your Google Business Profile location (checked every 15 minutes or more).
  2. Step 2Already answered?Reviews that already have a reply from you are left alone.
  3. Step 3Already answeredThe review already has your reply.
  4. Step 4Draft the replyAI drafts a public reply in your voice: specific to what the reviewer wrote, thankful for praise, calm and helpful for complaints, never arguing or admitting liability.
  5. Step 54 stars?In code: is the review 4 stars?
  6. Step 65 stars?In code: is the review 5 stars?
  7. Step 7Who decides?Sorted in code by the stars: 1–3 ★ go to Slack and always to a high-priority review; 4–5 ★ are reviewed too unless you switched that off (serious ones always are).
  8. Step 8Alert the team in SlackPosts the low-star review, what went wrong and the draft reply to your team channel at once.
  9. Step 91–3 ★: approve the replyLow-star reviews always wait here with high priority (the team gets the Slack alert at the same time): edit the reply (or reject and answer yourself), then approve to post it on Google.
  10. Step 104–5 ★: approve the replyReviews of 4–5 stars wait here unless you switched review off: edit, approve to post it on Google, or reject.
  11. Step 11Check before postingIn code: the reply is there, fits Google's limit (we keep it under 1500 characters) and has no leftover placeholders.
  12. Step 12Passed the checks?Passed: the reply is posted on Google. Otherwise nothing is posted.
  13. Step 13Held: nothing postedThe reply was blank, too long or still had a placeholder; reply in your Business Profile by hand.
  14. Step 14Post the reply on GooglePosts the approved reply under the review, as your business.
  15. Step 15RepliedThe run history keeps the review, the draft and what was posted.

Example run

What goes in, and what comes out.

Example with fictional data

Comes in

A new 2-star Google review: “Broth was great but we waited 40 minutes for a table even though we had a reservation.”

The agent produces

Slack alert to the team with the review and a draft that thanks Ada, apologises for the wait and invites her to email the owner. Approved with high priority, it's posted under the review on Google.

What you need

Everything it takes to run it.

About 15 minutes from purchase to live. A checklist above the canvas takes you through each step.

Plan

Included in Enterprise; on other paid plans it's $79 once. Agents run live on paid plans, from Basic ($39/mo).

Your AI key

Connect any of 15 AI providers on your own key. Your provider bills usage directly, at cost; we add no markup.

Apps

Checklist

  • A paid plan (agents run live on paid plans).
  • An AI provider key (Settings → AI Providers).
  • Google Business Profile (a verified location you own or manage) and Slack, connected in Settings → Integrations.

Setup, about 15 minutes

  1. Connect your AI provider. The AI steps run on your own key (OpenAI, Anthropic, Google and more). Add one in Settings → AI Providers.
  2. Connect Google Business Profile. Connect the Google account that manages your Business Profile in Settings → Integrations → Google Business Profile.
  3. Connect Slack. Connect your Slack account in Settings → Integrations.
  4. Pick your location. Open the trigger and pick your Google account, Business Profile account and location.
  5. Describe your voice. Open “Draft the reply” and replace the placeholder with your voice and the 4–5 star switch.
  6. Pick your team channel. Open “Alert the team in Slack” and pick the workspace and channel.
  7. Pick where replies go. Open “Post the reply on Google” and pick the same Google account, Business Profile account and location.
  8. Test it with Dry Run. Press Dry Run: the agent runs on sample data with no messages sent and nothing written to your apps.
  9. Switch the trigger on. Open the trigger and click “Activate app trigger”: new reviews are checked every 15 minutes or more.

Is it a fit?

Who it's for, and what it won't do.

Built for

  • Restaurants, cafes and bars
  • Clinics, salons and local service businesses
  • Shops with one location and a busy owner

What it doesn't do

  • 1–3 star replies are never posted without a person's approval.
  • One location per setup; it doesn't answer old reviews or reviews on Yelp, TripAdvisor or Facebook.
  • It doesn't flag, report or remove reviews, and doesn't contact the reviewer privately.

We list the limits up front so you can decide before you buy.

Price

$79 one-time

Per workspace. It never renews.

Coming soon — waiting for Google Business Profile approval
  • Included at no extra cost on Enterprise.
  • Buying and running it live need a paid plan, from Basic ($39/mo).
  • Dry Run costs nothing: simulated AI and app calls, nothing sent.
  • AI usage is billed by your own provider, at cost. No AI credits to buy from us.
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One-time agent purchases aren't covered by the 30-day money-back guarantee. Refund policy

FAQ

Questions about Google Review Live Responder.

How is this different from the Guest Review Responder?

The Guest Review Responder works from reviews you paste or export into a Google Sheet, and you post the reply yourself. This agent reads new reviews live from your Business Profile and posts the approved reply on Google for you.

Will it reply to bad reviews without me?

Never. 1–3 star reviews always wait for a person, and serious ones (illness, injury, legal) always wait whatever the stars.

Which apps do I need?

Google Business Profile (a verified location you own or manage), Slack and your own AI provider key.

Is it worth it?

It's a one-time purchase that never renews, and every review gets a timely, calm answer. Running it live needs a paid plan; Dry Run is free.

Does it reply without me?

1–3 star reviews never: they always wait for a person. 4–5 star replies wait too by default; write REVIEW 4-5 STAR REPLIES: no in your voice to let them post on their own (serious ones still wait).

Which reviews does it answer?

New reviews on the location you pick that don't have a reply yet. It doesn't go back through old reviews.

Is this a subscription?

No. Google Review Live Responder is a one-time purchase of $79 per workspace and never renews. The Enterprise plan includes it at no extra cost. Running it live needs a paid plan (from Basic ($39/mo)), and your AI provider bills you directly for usage.

Can I test it before it touches real data?

Yes. Once it's set up in your workspace, Dry Run plays every step on sample data with simulated AI and app calls: nothing is sent and nothing in your apps changes. Switch the trigger on only when you're happy.

Google Review Live Responder is almost ready.

Can't be bought yet: waiting for Google Business Profile approval. It opens for purchase on its own once approved. Create a free account now and you'll find it on your Agents page.

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